07/ 69
FLORA · BOTANICAL THEATRE
Florist studio
For a florist studio with premium signature bouquets. The site sells a gesture and a feeling, and the cart leads to an order with a card.
- For whomFlorist studio
- StructureOnline store, 13 pages
- EnquiriesCart and checkout
- Mobile versionSeparate, from 320 px
- Launch7–14 business days
- FormatOnline store
- Price$690
Who it is for
The owner of a florist studio who makes sculptural bouquets and sells them through Instagram at above-market prices. In DMs, clients ask in turn about price, size and delivery, and drift away while waiting for an answer.
How it sells
A petal → the whole composition → the florist’s hands tying the ribbon, with a card you can sign and a size choice with the price beside it. Personal words appear on the home page, so what goes into the cart is a gift, not just flowers.
How it looks
A dark gallery, aubergine and wine-coloured sections, cream cards. Sculptural bouquets on a dark background and a classic serif, like the poster for an intimate theatre; motion only on scroll, and with a pause.
How it differs
The most premium in feel: a dark, theatrical presentation and a personal gesture, instead of a bright market (Flower Market) or a field diary (Wild Season).
How enquiries work
Cart and checkout: size S/M/L, a card with your own message, delivery date and zone (demo, payment is connected at launch)
In numbers
What’s inside
Specific elements built to drive sales.
- 4 bouquets with S/M/L prices and approximate diameter
- Free card with a preview of the message
- Delivery date and demo zone check right on the home page
- Cart with size and card editable for each item
- Season, flower care, delivery and a studio page
All sections
The whole site
Click any frame to open it full size.
Mobile version
How it looks on a phone
Designed separately, not scaled down from the desktop version.
Same niche
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