04/ 09
BEAUTY
Cosmetology studio
For the beauty business, where the atmosphere and trust are no less important than the list of services. The site sells the feeling even before the first visit.
- For whomCosmetology studio
- StructureOne-page, 13 sections
- ApplicationsApplication form to your mail
- Mobile versionSeparate, from 320 px
- Launch3-7 working days
- Price$390
For whom
The owner of a cosmetology studio or clinic of aesthetic medicine in a chamber format. It competes not by price, but by a sense of privacy and taste.
How it sells
First, a feeling of spaciousness and delicacy is created, and only then is the price shown - that's why it is not perceived as expensive. The protocol of the visit step by step relieves the fear of "what will happen there."
How it looks
Cream paper, terracotta cursive, large portrait shots and skin macros. The gift certificate is shown as a physical object.
In numbers
What's inside
Specific elements designed to drive conversions.
- Visit protocol: one course, four visits
- Price after the emotional part, not in the hero
- Before / after results without aggressive marketing
- Gift certificate in a separate block
- Studio standards: sterility and privacy
All sections
The whole site
Click on any frame to open it full size.
Mobile version
How it looks on mobile
Made separately, not scaled down from the desktop version.
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